12 Feb 2015

Gluten Free Vanilla Raspberry Cupcakes

Super quick and easy gluten free vanilla cupcakes, with a hidden raspberry compote filling and topped with soft raspberry buttercream.



I will be the first to admit that gluten free baking is hard. Getting the consistency right, the flour combinations working well together, having a nice rise on a cake, and most importantly, that it tastes good! There’s been some disasters and sunken cakes in our kitchen from experimenting. 


Okay, a lot of disasters. 


But this cupcake recipe is foolproof.

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3 Feb 2015

Let's Talk | 2015 Super Bowl Commercials

The Super Bowl is not a big event here in the UK. But it's probably the biggest sporting event of the year in the US. It's a huuuuuge spectacle, complete with a halftime show with a new musical act each year. Katy Perry filled that slot this year, with a special 30 minute show to a packed 70,000+ audience in Glendale, Arizona.

However, most Americans say the best part of the Superbowl, is the commercials. (UK don't get the same commercials in their stream of the game sadly).Companies will pay millions of dollars for just a 30 second/1 minute slot in the game to reach the millions and millions of eyeballs watching at home. Some are controversial, some have important messages, while others will just make you cry over the cuteness of puppies.

Here is a rundown of some memorable Superbowl adverts from yesterdays event. 

1. Always "#LikeaGirl"

Always did an incredible job, asking us all: "when did doing something "like a girl" become an insult?". The ad tells us how a girl's confidence plummets during puberty, but it doesn't have to. The phrase takes on a different meaning to a teenager, than it does to a 10 year-old.The teenagers show us the demeaning and insulting side that "like a girl" has taken on in the world today, telling them they're weak and not as good. Whilst when a young girl is asked what it meant to run like a girl, she simply said "it means to run as fast as you can", showing us the untainted outlook the young mind has. It shows no limitations to the phrase, it presents the phrase as empowering. The advert is celebrating female athleticism on a day dominated by male athletes.

Always wants to rewrite the rules for girls, making sure that girls everywhere keep their confidence throughout puberty and beyond, and making a start by showing them that doing it #LikeAGirl is an awesome thing. Well done, Always.


"Why can't 'run like a girl' also mean win the race?"

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